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PROCESS AS CREATIVE DIRECTOR & CEO
Rhanks borned as a result of an Innovation college competition that went further.
I gathered a team and sell them the Idea of an interactive experience.
For this project I trained myself in matters of Startup, Business strategies, innovation, UX design with relevant institutions in our region as Instituto Tecnológico de Costa Rica, INCAE Business School and PROLAB
In this project I focused on designing the user journey for our product, leading the design process including research, problem framing, ideation, prototyping, and experimentation (Design thinking). Even though I led the project, we develop a culture where we mentoring each other, establishing design strategies together, and fostering the implementation of design thinking principles throughout the project. Here we learned to worked as a cross-functional team.
In the next slides I´ll show you the process and results of this project.
DESIGN PORTFOLIO: Bienvenido
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