#metaverse • #inmersivetech • #marketing • #design • #artificialintelligence • #experiencedesigner • #creativedirector • #projectmanager • #entertainment • #XR-experience • #inmersivemarketing • #speaker
WELCOME
Creative coding by Danessa Úbeda
ABOUT
I began my journey as a creative designer and publicist, and somehow I ended up leading projects in videogaming and immersive experiences. Curious how that happened?
I like to think of myself as a creative project developer. I’m constantly learning new skills, tools, platforms, and approaches, and honestly, I thrive on that challenge.
Whenever I take on a project, I dive deep into the field it calls for. That mindset has helped me bring to life interactive spaces, creative product launches, and immersive marketing initiatives, whether as a project lead, an independent creative, or a collaborative team player.
I’m always exploring the latest in creative technologies such AI. Now, I’m ready to level up and take on bold new challenges that push boundaries.
IMMERSIVE EXPERIENCES
In this section, you'll find projects I led or developed that explore cloud visual positioning, immersive marketing strategies, and memorable experiences in entertainment.
Tools, software, and languages used include:
C# / JavaScript / Unity / Immersal / Blender / Vectary / Meta Spark / Illustrator / Photoshop / Polycam / RealityCapture
AGILE METHODOLOGIES
Since 2020, I’ve applied Agile methodologies across varied sectors, from startups to corporate environments, adapting to each team’s unique culture and project demands. My experience spans both Scrum and Kanban frameworks, enabling me to support iterative development, streamline workflows, and enhance delivery across technical and creative domains.
PROJECT MANAGER
Frame 3 Studio gave me the opportunity to develop my skills as creative project manager & Scrum master. Being my first contact with Gaming Industry where I learned how interface a cross funtional team of artist, programmers and stakeholders, at the same time we were delivering Metaverse, Videogames, XR projects, and gamified software for national and global clientes.
STARTUP & INNOVATION
Rhanks was born from a college innovation competition that grew into something bigger.
I formed a team and pitched them the idea: solving the problem of limited access to information in physical spaces.
To make this project a reality, I trained myself in startup development, business strategy, innovation, UX design, venture capital, and investment, working with key institutions across our region.
TALKS & WORKSHOPS
In my quest to promote immersive technologies, I have actively collaborated with various institutions, giving talks and workshops for organizations such as TEDx, Procomer, Faculty of Economic Sciences, Cenfotec, UTN, ULACIT and U Creativa, Universidad Latina de Costa Rica. Those are opportunities that have allowed me to interact with entrepreneurs and business leaders, providing me with valuable information about the interests and needs regarding the implementation of disruptive technologies in regional businesses.
Interactive Creative Code
Move your mouse arround the animation and change the sun or moon color
Just have fun with it 🖖 #creativecoding